Mon – Fri: 8:00 – 17:00
Saturday: 8:00 – 12:00

21 Escallonia Street
Montana, Pretoria, 0182

Wholesale Customer Application

Join us a trusted partner in quality catering solutions

Become a Soft-Ice Wholesaler and Unlock Exclusive Benefits!

Join the Soft-Ice family as a registered wholesaler and gain access to discounted pricing tailored for businesses in the catering and hospitality industry. Whether you’re running a restaurant, café, franchise, or catering company, our wholesale programme is designed to give you the competitive edge you need to succeed. By partnering with us, you’ll enjoy unbeatable deals on top-quality catering equipment and supplies from trusted brands like ChromeCater and Beiqi.
As a registered wholesaler, you’ll not only benefit from additional discounts but also receive early access to product updates, exclusive promotions, and valuable industry insights. We are committed to supporting your business growth with reliable, affordable, and innovative equipment that meets your needs.

Interested in becoming a Soft-Ice wholesaler? Start by completing the application form below. Please note that this is the first step in the process and does not guarantee approval. If your application is successful, you will receive an email with the final registration form to complete your wholesaler registration.

Join the Soft-Ice network and gain access to exclusive deals and benefits!

1. Introduction

This Dealer Agreement ("Agreement") is entered into by and between Soft-Ice Catering Equipment ("Soft-Ice cc") and the Dealer ("Dealer") for the purchase and resale of Soft-Ice cc equipment. By signing this agreement, the Dealer agrees to abide by the terms and conditions outlined herein.

2. Dealer Application Requirements

3. Acknowledgment and Acceptance

Once we receive the above information, we will be in touch to confirm if you qualify to join our Dealer/Wholesaler network and to complete the next step for the Dealership Application.

You will be notified once your application has been approved.

Delivery Across South Africa

We offer reliable and fast delivery to all locations across South Africa.

Returns Policy

Please refer to our terms and conditions for detailed information on our returns policy.

Manufacturer’s Warranty

All products are backed by a warranty for quality assurance and peace of mind.

Secure Checkout

Shop safely with advanced encryption and multiple payment options, including Visa and Mastercard.